HubSpot Articles
Articles about Sales, HubSpot, Marketing, Automation etc.
What is marketing automation and can it help your B2B business?
Marketing automation is often associated with e-commerce and retargeting adds, and is frequently used in the...
Lead scoring in HubSpot: 5 steps to a simple lead scoring model
All leads are not worth the same and if you want to optimize the resources, it’s important to distinguish...
B2B segmentation – understand your customers and sell more
B2B segmentation is an important tool if you want to work effectively with sales and increase your revenue....
3 tips for optimizing your B2B sales process
Sales and marketing are basically about building trust, but the majority of B2B customer journeys take place...
4 tools that make pipeline optimization with HubSpot a breeze
Want to boost your sales with HubSpot? We have put together 4 tools that make pipeline optimization with...
The B2B sales process has changed – can you keep up?
Google has become common ground and there is hardly a question that the search engine cannot answer. It...
What is lead generation & how to use HubSpot for lead scoring
Leadscoring in HubSpot is one of our favorite tools in B2B sales. Continue reading and learn why lead...
B2B marketing automation & HubSpot – a match made in heaven
Do you want to get ahead of the competition when converting visitors to leads? Then HubSpot and B2B...
3 tips for segmenting the customer database in HubSpot
Do you have a lot of contacts in your CRM system, and do you find it difficult to get an overview of which...
7 steps in the sales pipeline process with HubSpot
A sales pipeline describes the steps in a sales process from the first contact until a sale is made. In this...
Use lead scoring in HubSpot to increase B2B sales
so Sales are most effective when prioritizing time on hot leads. The question is, how do you as a B2B...
Manage your sales pipeline with HubSpot
Are you on top of your pipeline for the next few months, or are you dreaming of a tool that can streamline...