HubSpot is a leading CRM system that can revolutionize your company’s sales, customer service and marketing efforts. But before you jump on board, you’ll want to know what it’s going to cost you. In this article, we will provide you with a comprehensive guide to HubSpot pricing so you can make an informed decision and choose which HubSpot solutions to use.
If you already use HubSpot – save money on your HubSpot license with Radiant
Contents
- How much does HubSpot cost in 2025?
- Pricing for the 6 HubSpot Hubs
- How to calculate your HubSpot price
- Which solution is right for me?
- Get help finding the right HubSpot pricing model with Radiant
How much does HubSpot cost in 2025?
HubSpot offers different pricing packages to suit your business’ needs. Access to HubSpot CRM is free and includes up to 1 million contacts and unlimited users. For paid packages, prices vary depending on the selected hub and the number of users. It is recommended to contact a HubSpot partner for customized pricing based on your company’s specific requirements in marketing, sales, service, CMS and/or operations.
Read our comprehensive explanation on HubSpot here: ‘What is HubSpot‘
Pricing of the 6 HubSpot Hubs
HubSpot Marketing Hub
is designed to power your company’s marketing efforts. Prices start at €20/month per user for the Starter Plan, which includes 1,000 marketing contacts. For more advanced features, the Professional Plan begins at €890/month for 2,000 contacts, while the Enterprise Plan starts at €3,600/month for 10,000 contacts.
Key Features:
- Starter Plan: Basic email marketing, form automation, and ad retargeting.
- Professional Plan: Advanced workflows, A/B testing, and multi-language support.
- Enterprise Plan: Predictive lead scoring, behavioral triggers, and custom objects.
Marketing Hub’s customization options allow you to tailor the platform to your specific requirements, such as increasing the number of marketing contacts as your business grows.
HubSpot Sales Hub price
HubSpot Sales Hub provides a comprehensive toolkit for sales teams to enhance their processes. The Starter Plan is priced at €20/month per user, while the Professional Plan is available at €100/month per user (with a €1,500 onboarding fee). For advanced features, the Enterprise Plan starts at €150/month per user (with a €3,500 onboarding fee).
Key Features:
- Starter Plan: Core CRM functionalities, meeting scheduling, and deal tracking.
- Professional Plan: Sales automation, e-signatures, and advanced analytics.
- Enterprise Plan: Custom objects, advanced permissions, and predictive forecasting.
Sales Hub pricing is flexible and scales with the number of user licenses, making it suitable for businesses of all sizes.
HubSpot Service Hub price
HubSpot Service Hub delivers advanced tools to streamline customer support operations. The Starter Plan starts at €20/month per user, the Professional Plan is priced at €100/month per user (with a €1,500 onboarding fee), and the Enterprise Plan begins at €150/month per user (with a €3,500 onboarding fee).
Key Features:
- Starter Plan: Shared inbox and ticketing.
- Professional Plan: Help desk automation, SLAs, and customer surveys.
- Enterprise Plan: Advanced reporting, goals tracking, and playbooks.
With Service Hub, businesses can automate support processes and deliver exceptional customer expe
HubSpot Commerce Hub price
The Commerce Hub empowers businesses to manage payments, subscriptions, and billing efficiently. Pricing starts at €20/month per user for the Starter Plan, €500/month for the Professional Plan (including 3 users), and €1,200/month for the Enterprise Plan (including 5 users).
Key Features:
- Starter Plan: Basic payment processing and subscription management.
- Professional Plan: Advanced invoicing tools, recurring payment support, and custom billing workflows.
- Enterprise Plan: Multi-currency support, integration with external financial systems, and advanced reporting capabilities.
The Commerce Hub is ideal for businesses aiming to streamline their financial operations and enhance their customer payment experiences.
HubSpot Operations Hub price
HubSpot Operations Hub enhances data management and integration capabilities. The Starter Plan is priced at €20/month per user, the Professional Plan costs €800/month (including 1 user), and the Enterprise Plan starts at €2,000/month (including 1 user).
Key Features:
- Starter Plan: Basic data sync and standard field mapping.
- Professional Plan: Programmable automation and Webhooks.
- Enterprise Plan: Advanced data calculations and custom objects.
Operations Hub ensures seamless data quality and integration across your tech stack, supporting efficient CRM operations.
HubSpot Content Hub price
The Content Hub is tailored for bloggers and content creators, offering features to optimize content management and creation. Pricing starts at €20/month per user for the Starter Plan, €500/month for the Professional Plan (including 3 users), and €1,500/month for the Enterprise Plan (including 5 users).
Key Features:
- Starter Plan: Advanced domain and hosting features like CDN, SSL certificates, and scalable hosting. Includes a drag-and-drop editor and customizable themes.
- Professional Plan: Dynamic personalization with CRM data, A/B testing for web pages, and SEO tools to improve content performance.
- Enterprise Plan: Advanced features for large-scale content operations, including memberships and smart content capabilities.
Content Hub provides the tools necessary for creating, managing, and optimizing content efficiently, making it a valuable asset for content-driven businesses.
How to calculate your HubSpot price
Calculating your HubSpot price involves understanding key factors that influence the total cost. Your price will depend on:
- Hub Tier: Choose between Starter, Professional, or Enterprise plans based on your needs.
- Number of Seats:
- Core Seats: Shared access for team members to all paid features.
- Service/Market Hub Seats: Allows users to access advanced features in Professional and Enterprise plans.
- Marketing Contacts: Costs scale based on the number of contacts in the Marketing Hub.
- Add-ons: Additional features like higher list limits or extra API calls.
Important Considerations:
- Core Seats Pricing: The price is based on the highest-tiered hub you own.
- One-Time Onboarding Fees: These range from €1,500 to €7,000, depending on the plan and hub.
- Annual Commitments: Professional and Enterprise plans require yearly contracts, often paid upfront.
- Minimum Seats: Professional plans typically require at least 3 seats.
Pro Tip:
To see an exact breakdown of your pricing, use the “Price breakdown” feature on HubSpot’s website or contact a HubSpot partner like Radiant for tailored guidance and pricing optimization. A partner can also help negotiate costs and identify the most cost-effective solutions for your business.
Which solution is right for me?
When it comes to choosing the right solution from HubSpot, it’s important to consider your specific needs and goals as a business. A review of the different HubSpot solutions such as CRM, Marketing, Sales and Service can help you determine which platform best suits your organization.
It’s also important to consider the features required for your needs, as well as the timeframe for implementation and the resources required. By carefully considering these factors, you can find the right solution within HubSpot pricing for your business.
Read our CRM system comparison
Tips for finding the right CRM solution for your needs and budget
When choosing the right CRM solution, you need to choose one that helps you get back the money you spend on it.
Implementing a CRM system is an investment. Therefore, you need to figure out what you need most in a CRM system. This can be done by asking the following questions.
- Do you have a long sales cycle? If so, Sales Hub is a great choice.
- Do you have many marketing activities? If so, then Marketing Hub is a great choice.
- Do you have a lot of data? If so, then Operations Hub is a great choice.
- Do you have software that requires customers to be able to reach you easily? If so, then the Service Hub is a great choice.
- Do you have a complex website that requires personalization based on data? If so, then the CMS hub is a great choice.
These questions can be used as inspiration for finding the right CRM solution for you. If you need multiple CRM systems and price is your limit, you should contact a HubSpot Partner, like Radiant, as they can help negotiate the price and/or negotiate specific solutions that match your needs.
How to get the most out of your budget with HubSpot
When choosing HubSpot, start by identifying your budget. Find out the maximum you can spend on a CRM solution, what you expect to get for your money and how long your budget will last. Only then can you move on to investigating which hubs are right for you – see the section above for inspiration.
Next, you should contact a HubSpot partner who can help you negotiate prices with HubSpot and guide you to the best solution for your needs. Partners such as Radiant have done more than 100 HubSpot implementations and therefore have extensive experience in negotiating, onboarding your new HubSpot and specifying the needs of your business.
Get help finding the right HubSpot pricing model with Radiant
Radiant has the experience and knowledge to identify the optimal pricing model for your business. We carefully specify your needs and goals to ensure you get the most out of HubSpot’s features without paying for unnecessary features. Over the past few years, we have been responsible for selling more than 100 HubSpots.
There are many benefits to working with a partner like Radiant when implementing a CRM system like HubSpot. We have the experience and expertise to quickly and efficiently navigate complex pricing structures and integrate the system with your existing tech stack. By working with us, you can be sure you’ll get a tailored solution that maximizes the value of your investment in HubSpot.
Implement HubSpot with Radiant As mentioned, we have helped numerous companies successfully navigate the HubSpot pricing models. You can read more about it here: Read our customer stories.
Contact us for a free HubSpot introduction.
Meet our HubSpot experts
Simone
Simone is Denmark’s only Official HubSpot Trainer. At Radiant, she is responsible for all HubSpot implementations. Thus, she has a great knowledge of all the different features in HubSpot and how to make them fit the company’s strategy. Simone often works with:
- HubSpot implementations
- Marketing funnels in HubSpot
- Continuous optimizations of processes in HubSpot
Malthe
Malthe is responsible for ensuring that our customers continuously have a HubSpot that is optimized and tailored to their business needs. He has in-depth knowledge of HubSpot Sales Hub, HubSpot Marketing Hub, HubSpot Service Hub and HubSpot Operations Hub. Malthe has worked with the following in HubSpot
- Setting up HubSpot
- Optimizing processes in HubSpot such as ticketing systems
- Optimizing sales processes in HubSpot
