Sales Training
Improve how your team sells.
We train your team in the sales fundamentals we practice ourselves every day – from prospecting and customer conversations to communicating value, building trust and moving decisions forward.

Title
Subtitle
45
B2B sales specialists
7
Countries: DK, SE, NO, DE, IT, FR, PL
800M+
Revenue generated for our clients

Turn better selling into better results.
Uneven performance, theory without practice, conversations without progress.
We train in the real work. We teach a focused principle, practice it in actual selling, listen to what happens and coach the seller immediately. The goal is not to remember a model; it is to change behaviour in the next customer conversation. We practice what we preach.
Built for real B2B sales.
Our training is developed from working with complex B2B sales every day, where multiple stakeholders, relationships, value communication and long decision processes determine whether you win.
• Sellers know the theory but do not consistently apply it.
• Customer conversations are not creating enough trust, value or progress.
Technology strengthens repetition and feedback; the core remains real selling and coaching.
• Practical sessions on the highest-impact sales behaviours.
• Live practice and coaching with sellers.
• Clear development priorities for reps and managers.
• Follow-up that turns training into everyday behaviour.
Altapay
“Radiant has truly mastered the art of sales and performance. Their sales approach and goal orientation have been fully embraced by all our partners. Radiant earns my highest recommendation.”
Validate and win new markets without heavy upfront investment.
Sales Go-To-Market Ideal Customer Profiling
Baker Tilly
"Their proactive approach combined with their expertise helped to significantly increase our sales productivity”
Build and scale continuous sales together with partners across service functions
Sales as a Service Ideal Customer Profiling Sales Training
Solitwork
“A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations.”
Streamline sales processes & secure synergy between marketing & sales
Sales Go-To-Market Ideal Customer Profiling HubSpot Activation
Lunar
“Radiant identified, built, executed, and handed over an efficient new sales B2B revenue stream for Lunar. The results have been impressive: excellent ROI. We’ve decided to in-house and continue the revenue-stream in collaboration with Radiant. I can highly recommend Radiant.”
Test, validate, and build an effective B2B sales channel with consistent client in-flow.
Sales Go-To-Market Ideal Customer Profiling HubSpot Activation
Søren Aastrup
Partner, Expert in Sales Training & Sales Management
Søren sells and trains your team in best practices on real customers in your actual pipeline.
.jpg)
6 months of hands-on sales training.
By salespeople. To salespeople.
Radiant’s sales training follows the formula ‘Quality x Quantity x Mindset x Priorities = Performance. We teach best-practices hands-on and demonstrate practical results together with your sales team. During the 6 months improvements are measured by the formula to secure ROI.
What we do
- Aseess sales setup
- Get to know the sales people
- Assess Product-Market-Fit
What you get
- Understanding of current landscape
- Prioritieses with high-ROI
- Action-plan to implement priorities
What we do 3 days a week for 5 months
- 30 minutes of teaching in the morning
- 5 hours of intense selling with your team
- 30 minutes of evaluating in the afternoon
- Summarize learnings for the sales team
What you get
- Opening conversations naturally
- Handling objections with confidence
- Using value propositions effectively
- Leveraging references and use cases
- Driving strong closes and clear next steps
- Bi-weekly performance and progression update
What you get
- 4 check-ins with reps and managers
- 2 full sales days working side by side on the floor
- Ongoing feedback and AI agent optimization
- Performance comparisons before and after rollout
"Radiant identified, built, executed, and handed over an efficient new sales B2B revenue stream for Lunar. The results have been impressive: excellent ROI."

"A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations."
“We have been working with Radiant for approximately three years now. They have a very professional team of sales coaches. Always well prepared and motivated. Have shown state-of-the-art sales performance. Transparent sales goals and guidance adapted to each partner in the firm. My best recommendation for this company.”
"Our company was on a mission to establish an all-in-one CRM for cross-departmental support and visibility. This was no easy feat, as our organization was accustomed to Excel sheets and non-linear processes. Not only has Radiant helped us set up our CRM, migrate our data, and support us with enablement, but we have also been able to do this in record time!"
“I am happy to share my positive experience with Radiant, our HubSpot partner. Radiant demonstrated a high level of transparency throughout our partnership, ensuring clarity at every step of the process.”
.png)
“Radiant has demonstrated black-belt level in our CRM implementation, truly standing-out with their enthusiastic can-do attitude and deep know-how of solid Sales best practices. Radiant is a true ‘Sales Excellence’ champion for any B2B company aspiring to launch outbound sales to the next level.
“What sets Radiant apart is their unwavering commitment to excellence in sales. Their track record is a testament to their cutting-edge sales performance, which consistently exceeds expectations."
“From the moment we engaged, Radiant demonstrated a deep understanding of our needs and goals. Their proactive approach, combined with their expertise, helped significantly boost our sales productivity. Their dedication to our success was evident in every interaction – very happy with the results achieved so far.”
.png)
“Our journey with Radiant has just begun, but it’s already clear we made the right choice. Their initial performance, confidence, and clarity have set a high standard and reflect the sales excellence we want to achieve ourselves.”
.png)
“Working with Radiant has been a top-class experience. Their team is proactive, highly skilled in HubSpot, and always ready to support. They’ve earned our trust to the point where we recommend them to our own customers facing complex HubSpot challenges.”
.png)
"Radiant helped us move our marketing efforts from Active Campaign to HubSpot. They are professional and dedicated in their work. It is a pleasure working with them and I highly recommend Radiant as a HubSpot partner. "
.png)
"Radiant has helped us to implement HubSpot Sales and marketinghub. They did an excellent job in understanding our salesprocess, helping us optimize it, and implementing it in HubSpot, which creates value in the entire eco system and I have no doubt that this will ensure growth in the near future."
.png)
“Radiant brings strong expertise and excellent follow-up on milestones and sales targets. They showed great commitment and were always available to move things forward. Together, we strengthened our sales materials, branding, and CRM setup.”
.png)
Improve how your team sells.
Want to learn how Radiant can help you turn better selling into better results?