Ideal Customer Profiling
Precision in targeting.
Relevance in results.
Selling isn’t about reaching everyone - it’s about reaching the right ones. With Ideal Customer Profiling, we identify the customers where your value resonates deepest, ensuring your strategy is built on relevance, not guesswork.

Your challenges – our starting point
Every company struggles with wasted effort, poor lead quality, or unclear priorities.
With Ideal Customer Profiling, we turn these challenges into a clear direction - helping you focus on the customers who create lasting value.
Title
Subtitle
Spending
resources on
unqualified leads?
Want to prioritize
customers with low
CAC?
Struggling with
earnings from some
of your customers?
Which market is next for you?
With established teams covering Denmark, Sweden, Norway, Germany, Italy, France, and Poland, we know what it takes to succeed across diverse markets. And our experience doesn’t stop there — we help companies navigate and expand into most European markets, combining local insights with proven go-to-market strategies.
Your Ideal Customer Profile’s identified and made actionable
With our Ideal Customer Profiling framework we identify and prioritize the right customers for sales and marketing to increase lead relevance from 40% to 90%.
“Radiant has demonstrated the art of sales and performance. Sales and goals have been adopted by all our partners. My best recommendations of Radiant.”
"A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations."
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"Radiant identified, built, executed, and handed over an efficient new sales B2B revenue stream for Lunar. The results have been impressive: excellent ROI."

Imagine Ideal Customer Profiles made actionable