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Featured articles
Byg selv eller køb AI-salgsautomatisering i B2B? Sådan vælger I
Skal I bygge AI-salgsautomatisering selv, eller købe det? Se kriterierne B2B-virksomheder bør bruge til at vælge rigtigt.
Recent articles
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B2B-salgsprognose rammer forkert? Sådan retter I konverteringen
Forkerte B2B-salgsprognoser og lav konverteringsrate skyldes ofte samme årsag: uklare segmenter og svage pipeline-stadier. Se hvordan I retter begge dele.
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AI-agenter i B2B-salg: Mere pipeline uden overbelastede sælgere
En trin-for-trin playbook om AI-agenter i B2B-salg, der automatiserer prospektering og opfølgning, så pipelinen vokser uden flere ansatte.
Hvilke salgstræningsøvelser forkorter din B2B-salgscyklus?
Se hvilke salgstræningsøvelser der konkret forkorter B2B-salgscyklussen - fra discovery og indvendingstræning til AI-roleplay - med resultater fra Baker Tilly.
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Kanvassalg, telemarketing eller moderne B2B-salg i Norden og Europa?
Kanvassalg, telemarketing og moderne B2B-salg adskiller sig i målretning og datagrundlag. Se forskellene, og hvad der skaber flere kunder på tværs af markeder.
Hvad går galt, når en B2B GTM-plan ikke virker i praksis?
GTM-planer fejler oftest i eksekveringen: uklar ICP, forkert team-match og manglende pipeline-opfølgning. Se de typiske fejl og hvordan du undgår dem.
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How to Improve Your Win Rate and Optimise Your Sales
Win rate shows how well your sales process turns opportunities into closed deals. Learn how to calculate it, what holds it back and six ways to improve it.
Sales Pitch: The Art of a Convincing Presentation
A strong sales pitch connects the customer's problem to your solution. Learn the 5-Point Pitch Model, how to deliver a convincing pitch and a practical example.
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B2B Booking Rate: Outbound Benchmarks for Tech and Finance
A good outbound booking rate in Nordic B2B Tech and Finance is typically 3-8% from outreach to meeting. See the ranges by channel and what drives the rate.
B2B Sales Playbook: What It Contains and When It Works
A B2B sales playbook gives your salespeople the content and actions for every sales situation. Learn what it should contain and how to make your team use it.
What Does Outsourcing B2B Sales Cost in the Nordics?
What does outsourcing B2B sales cost compared to hiring? See the full cost of an internal salesperson, the common pricing models and how to calculate ROI.
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Outsource Sales or Hire a Salesperson? A Guide for B2B Companies
Should you outsource B2B sales or hire a salesperson? See the three scenarios where outsourcing wins, the cost logic and the mistakes companies most often make.
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Outbound Sales in B2B: How to Do It Effectively
Outbound sales means contacting potential customers before they show interest. Learn the steps, the typical mistakes and when outsourcing makes sense.
Title
Subtitle
45
B2B sales specialists
7
Countries: DK, SE, NO, DE, IT, FR, PL
800M+
Revenue generated for our clients
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We know what works in sales because we do it every day.
Our Sales Specialists combine hands-on experience with insights from thousands of B2B sales conversations across companies and markets. We use what we learn from actually selling – together with better data, technology and AI – to continuously improve sales and deliver results.
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