Title

Subtitle

45

B2B sales specialists

7

Countries: DK, SE, NO, DE, IT, FR, PL

800M+

Revenue generated for our clients

Which market is next for you?

Sales in new markets.

Unproven potential, costly validation, no local presence.

We remove the barriers by actually selling, so you get qualified pipeline, your first customers and clear evidence of what to scale.

Our Sales Specialists engage the market, qualify prospects, book meetings and develop opportunities, giving you real sales results and a proven way forward before you scale your investment.

Faster, lower-risk market expansion.

Our Sales Specialists engage the market, qualify prospects, book meetings and develop opportunities, giving you real sales results and a proven way forward before you scale your investment.

1.
Problems we solve
• Unproven sales potential in the new market
• Significant investment to validate the market
• No local sales knowledge or relationships
• Lacking the resources to get started

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2.
Modern advantage
Use better market data, account intelligence, signal-based targeting and AI-supported research to reach the right companies faster and learn from the market earlier.

Technology improves speed and precision; the validation still comes from real customer conversations.

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3.
What you get
• Prioritized market and ICP.
• Target accounts and decision-makers.
• Messaging and sales approach tested in-market.
• Qualified meetings and opportunities.
• Clear evidence of what works and what should scale next.

‍

Joakim Steenfos

CEO & Co-founder, Expert in Go-To-Market & Sales Infrastructure.

Joakim has opened markets, sold across borders and understands what it takes to turn market potential into real sales.

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Altapay

“Radiant has truly mastered the art of sales and performance. Their sales approach and goal orientation have been fully embraced by all our partners. Radiant earns my highest recommendation.”

Sam Hasanpour
Partner
Challenge

Validate and win new markets without heavy upfront investment.

Solution

Sales Go-To-Market Ideal Customer Profiling

Results
Validated 5 new markets: NO, SE, PL, IT, DE
10,3M DKK recurring revenue delivered
EBITDA transformed from 2M in 2023 to 22M in 2025

Baker Tilly

"Their proactive approach combined with their expertise helped to significantly increase our sales productivity”

Ramazan Turan
Managing Partner
Challenge

Build and scale continuous sales together with partners across service functions

Solution

Sales as a Service Ideal Customer Profiling Sales Training

Results
27,4M DKK recurring revenue won (191,8M revenue LTV)
997 Opportunities created
412 Clients won

Solitwork

“A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations.”

Solitwork
CEO
Challenge

Streamline sales processes & secure synergy between marketing & sales

Solution

Sales Go-To-Market Ideal Customer Profiling HubSpot Activation

Results
187 Sales Opportunities
4,38M DKK first year ARR

Lunar

“Radiant identified, built, executed, and handed over an efficient new sales B2B revenue stream for Lunar. The results have been impressive: excellent ROI. We’ve decided to in-house and continue the revenue-stream in collaboration with Radiant. I can highly recommend Radiant.”

Mats Persson
CCO
Challenge

Test, validate, and build an effective B2B sales channel with consistent client in-flow.

Solution

Sales Go-To-Market Ideal Customer Profiling HubSpot Activation

Results
1.545 Sales Qualified Leads
294 Clients won

How we validate your next market

Radiant’s proven Go-To-Market process turns guesswork into structure – and structure into predictable sales success. It follows a clear 3-phase model designed to help you enter new markets with confidence.

1.
Prepare
(4 weeks)
Build on insights, not guesses.

What we do

  • Market, customer & competitor analysis
  • Define Ideal Target Market & Ideal Customer Profile
  • Map differentiation and sales activities

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What you get

  • Clear ICP & segmentation in your CRM
  • Tailored 5-point pitch model
  • Frictionless sales process setup
2.
Execute
(16 weeks)
Turn strategy into momentum.

What we do

  • Build Sales Growth Team with market know-how
  • Prospect and qualify ICP targets
  • Drive outbound sales & attend meetings
  • Manage pipeline and review progress

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What you get

  • 200–1,000 ICP targets contacted
  • 20–100 sales meetings/demos
  • 2–10 deals closed

Results vary depending on business, offering, market, sales cycle, pricing, and more - but your GTM effort should at minimum generate a 1:1 return within your average sales cycle + 3 months.

3.
Transfer
(4 weeks)
Proof you can scale.

What we do

  • Final ICP & sales playbook in CRM
  • Hit-rate, win-rate & CAC insights
  • Structured client feedback & competitor map
  • Top 5 sales & GTM recommendations
Testimonials

What our clients say

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Enter new markets with confidence

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