Sales Infrastructure & HubSpot

Build the foundation for scalable sales

We turn your data and sales processes into a scalable sales infrastructure – by implementing HubSpot, integrating your systems, and building a sales intelligence foundation ready for AI.

Our Sales Infrastructure & HubSpot team

Joakim Steenfos
CEO & Co-founder
Specialty
Sales Excellence
Simone Sørensen
Senior Consultant & HubSpot Trainer
Specialty
HubSpot & AI
Caroline Hertz
Senior Consultant
Specialty
HubSpot & AI

Sales Infrastructure & HubSpot

Fragmented data? Blind spots?
No foundation for AI?

We turn HubSpot into a scalable sales infrastructure—built for data precision, pipeline visibility, and AI-powered growth.

Your CRM should be the engine of your business, not a complex IT burden. We build a sales intelligence foundation that ensures your data is structured, your processes are automated, and your team is ready to leverage AI from day one.

1.
What we do
• Sales Intelligence engine to be ready for AI
• CRM architecture aligned with your sales model
• Pipeline stages and deal governance
• Forecasting models and KPI tracking
• Automation of repetitive tasks
• Integration with marketing and data systems
• Data structure and reporting setup

2.
Challenges we solve
• Your unique data is too unstructured to leverage AI
• Lack of visibilty in the sales pipeline
• CRM not reflecting reality
• Manual and inefficient processes
• Poor data quality
• Disconnected systems

3.
What you get
• AI using your unique data into performance
• Complete pipeline and performance insight
• Structured and scalable CRM setup
• Reduced manual work
• Improved forecasting accuracy
• Foundation ready for AI and scaling

How we unlock the potential
with HubSpot and AI

HubSpot & AI Implementation
To enable sales and customer success

Turn HubSpot into an active engine that drives & support your commercial set-up.

HubSpot & AI Activation
To activate practical success

Get a dedicated team that keeps optimizing, executing, and creating results – every month.

HubSpot Training
To turn HubSpot into growth engine

The best setup is only as good as those who uses it - thats why training is part of every project.

Title

Subtitle

Offical

Certified HubSpot Trainer & Platinium Partner

100+

HubSpot
Implementations &
Activations

30+

5/5 star
HubSpot ratings

Altapay

“Radiant has truly mastered the art of sales and performance. Their sales approach and goal orientation have been fully embraced by all our partners. Radiant earns my highest recommendation.”

Sam Hasanpour
Partner
Challenge

Achieve cost-effective growth through new sales channels.

Solution

Sales as a Service Ideal Customer Profiling

Results
235 Sales Opportunities
7.61M DKK first year ARR

Baker Tilly

"Their proactive approach combined with their expertise helped to significantly increase our sales productivity”

Ramazan Turan
Managing Partner
Challenge

Build and scale continuous sales together with partners across service functions

Solution

Sales as a Service Ideal Customer Profiling Sales Training

Results
934 Sales meetings conducted
27,31M DKK first year ARR

Solitwork

“A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations.”

Solitwork
CEO
Challenge

Streamline sales processes & secure synergy between marketing & sales

Solution

Sales Go-To-Market Ideal Customer Profiling HubSpot Activation

Results
187 Sales Opportunities
4,38M DKK first year ARR

Lunar

“Radiant identified, built, executed, and handed over an efficient new sales B2B revenue stream for Lunar. The results have been impressive: excellent ROI. We’ve decided to in-house and continue the revenue-stream in collaboration with Radiant. I can highly recommend Radiant.”

Mats Persson
CCO
Challenge

Test, validate, and build an effective B2B sales channel with consistent client in-flow.

Solution

Sales Go-To-Market Ideal Customer Profiling HubSpot Activation

Results
1.545 Sales Qualified Leads
294 Clients won

"Our company was on a mission to establish an all-in-one CRM for cross-departmental support and visibility. This was no easy feat, as our organization was accustomed to Excel sheets and non-linear processes. Not only has Radiant helped us set up our CRM, migrate our data, and support us with enablement, but we have also been able to do this in record time!"

Caitlyn McCraw, MS
Marketing Manager

“A top class HubSpot onboarding. Dedicated team and great service. It has truly been a pleasure working with Radiant. My best recommendations.”

Esben Duedahl
CEO

HubSpot Activation

You’ve got HubSpot.
But are you really using it?

Most companies only scratch the surface of HubSpot’s potential. With Radiant, you get a dedicated team that keeps optimizing, executing, and creating results together with your team – every month. We turn complex setups into business impact – with an implementation built for  your goals.

HubSpot isn’t a one-off project. To unlock its full potential, it needs ongoing optimization, execution, and insights. With Radiant’s HubSpot Activation you get an experienced team that continuously improves your setup – and keeps performance up.

1.
What we do for you every month
• Optimization – we fine-tune automation, workflows, and dashboards as your business evolves.
Execution – we build and launch campaigns, set up reporting, and deliver assets directly in HubSpot.
Insights – monthly performance reviews with clear recommendations for next steps.

2.
Challenges we solve
• HubSpot is implemented but not fully utilized
• Marketing campaigns don’t get executed consistently
• Sales and marketing teams spend too much time on manual tasks
• Data exists, but it’s not used to drive decisions

3.
What you get
• A plug-and-play HubSpot team that works like part of your business
• Continuous improvement of your HubSpot setup
• Campaigns that run on time – and get measured
• Freedom to focus on strategy while we handle execution

At Radiant, sales is about people, passion, and lasting relationships

HubSpot Training & Onboarding

Turning tools into habits

Even the best HubSpot setup only works if people actually use it. That’s why training and onboarding are part of every Radiant project. We don’t just hand over a system – we make sure your team knows how to get results with it

1.
Our Approach
Hands-on workshops tailored to your sales and marketing workflows
• Playbooks and best practices that teams can apply right away
Continuous knowledge sharing to keep adoption high over time

2.
Why it matters
• Higher productivity and less time wasted
• Better pipeline hygiene and more accurate forecasting
• Faster ROI from your HubSpot investment

When your team understands HubSpot, it stops being “just another tool” and becomes the engine that drives your growth.

HubSpot Platinum Partner, Trainer, and AI speaker.

Radiant have helped 100+ businesses transform HubSpot with AI into a growth engine. We bring deep hands-on experience and technical expertise.