Vainu & Radiant Podcast: How to Leverage HubSpot Workflows to Scale up Your Business
Published on
June 22, 2026
We were pleased to join Vainu at the podcast ‘Don’t Blame it on the CRM’.
Rune Aabo (Head of Business Development, Radiant) joined Mikko Honkanen (Co-Founder, Vainu) in a talk about leveraging the value of sales intelligence through structure and automatic workflows.
The podcast discussed the following topics:
- What is the purpose of HubSpot workflows?
- Why is it crucial to store key sales intelligence in HubSpot properties?
- What is the ideal place for company data in HubSpot?
- What’s hindering some companies from utilizing the workflows to the fullest?
- Who should be responsible for building and maintaining the workflows?
You can hear the podcast right here: YouTube / Spotify
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Authors
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Sebastian Brønnum
Associate Marketing Consultant
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