HubSpot is a leading CRM system, which helps businesses attract visitors, convert leads, and close customers. The tool within HubSpot we are discussing in this post will be conversational bots which, can help you engage with customers and prospects.
What are HubSpot conversational bots?
It is chatbots that can engage with your page-visitors in real time. You can build your own flows, and integrate them with the HubSpot contact database, to create a human touch with dynamic variables. It can be integrated with a variety of messaging platforms, such as Facebook Messenger, Slack, and WhatsApp.
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Why use HubSpot conversational bots?
There are several reasons why you should consider using HubSpot conversational bots. First, it can help you increase customer engagement and satisfaction, through quick and efficient responses to common questions and requests. This can help you to retain and grow your customer base, as well as improve your overall customer experience.
In addition, conversational bots can help you to save time and resources. By automating simple questions from website visitors, you can free up customer service teams and let them focus on more complex issues and higher-value tasks. This can help you to scale your operations and achieve high-performance results.
How to use HubSpot conversational bots
Here’s a step-by-step guide on how to use HubSpot conversational bots:
- Log in to your HubSpot account and navigate to “Conversations” and then “Chatflows”.
- Click on the “Create chatflow”
- Select the website
- Now you can choose different templates or start from scratch
- Click next and then customize your chatflow.
- After customizing the chatflow click create.
- Test your bot to make sure it’s working properly and make any necessary adjustments.
- Once you’re satisfied with your bot, publish it and start using it to engage with customers.
One specific example of how a B2B company might use a HubSpot conversational bot is to provide immediate answers to common customer questions. For instance, a SaaS company might use a bot to provide information about pricing, product features, and available plans. This not only saves time for the customer, but it also frees up the company’s customer service team to focus on more complex issues.
Is it Difficult to use?
Using HubSpot conversational bots is not difficult. The bot builder provides an intuitive and user-friendly interface that makes it easy to create and manage your bot. Additionally, HubSpot offers a wealth of resources and support to help you get started and make the most of your conversational bot.
How Radiant, a top-tier HubSpot partner can help you implement it
If you’re looking to implement HubSpot conversational bots, Radiant can help. As a top-tier HubSpot partner, we have the knowledge and experience to help you create and manage a conversational bot in the best way so that it still feels personal. Contact us today to learn more about how we can help you.
If you are interested to know more about HubSpot, check out our page: What is HubSpot