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What is Sales as a Service, and is it relevant for you?

What is Sales as a Service, and is it relevant for you?

by Joakim Steenfos | Feb 1, 2023 | HubSpot, Lead generation, Sales articles, Sales pipeline, Sales process, Segmentation

Sales as a Service – a fancy definition of outsourcing sales. Mandatory intro with useless fortune 500 nonsense about Sales as a Service  From controversial to mainstream adoption: Apple, Microsoft, and Google match their in-house sales with outsourced...
HubSpot List Segmentation – Revolutionize Your Marketing

HubSpot List Segmentation – Revolutionize Your Marketing

by Magnus | Dec 21, 2022 | HubSpot, Lead generation

HubSpot List Segmentation is a powerful tool that can help B2B companies to improve their high-performance results and boost growth. This feature, which is part of the HubSpot platform, allows businesses to create and manage segmented lists of contacts and companies,...
Lead scoring in HubSpot: 5 steps to a simple lead scoring model

Lead scoring in HubSpot: 5 steps to a simple lead scoring model

by Joakim Steenfos | Jul 14, 2022 | HubSpot, Lead generation

All leads are not worth the same and if you want to optimize the resources, it’s important to distinguish between cold and hot leads. You can do that in HubSpot CRM. In this we’ll teach you Lead scoring in HubSpot with simple steps When it comes to B2B sales, in...
3 tips for optimizing your B2B sales process

3 tips for optimizing your B2B sales process

by Joakim Steenfos | Jul 14, 2022 | Lead generation, Sales process

Sales and marketing are basically about building trust, but the majority of B2B customer journeys take place online – without a salesperson. So how do you build trust, and how do you optimize the sales process, so the customer gets a great buying experience?...
What is lead generation & how to use HubSpot for lead scoring

What is lead generation & how to use HubSpot for lead scoring

by Joakim Steenfos | Jul 14, 2022 | HubSpot, Lead generation, Platform

Leadscoring in HubSpot is one of our favorite tools in B2B sales. Continue reading and learn why lead generation is relevant and how to optimize the use of lead scoring. Lead generation in B2B is a process of gathering information about potential customers, who have...
Use lead scoring in HubSpot to increase B2B sales

Use lead scoring in HubSpot to increase B2B sales

by Joakim Steenfos | Jul 14, 2022 | HubSpot, Lead generation

so Sales are most effective when prioritizing time on hot leads. The question is, how do you as a B2B company assess the quality of your leads in HubSpot and in general? Learn how to use lead scoring in HubSpot to increase B2B sales. Have you heard of the term...

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