by Sophie Heimann | Jul 14, 2022 | HubSpot, Lead generation
All leads are not worth the same and if you want to optimize the resources, it’s important to distinguish between cold and hot leads. You can do that in HubSpot CRM. In this we’ll teach you Lead scoring in HubSpot with simple steps When it comes to B2B sales, in...
by Sophie Heimann | Jul 14, 2022 | Lead generation, Sales process
Sales and marketing are basically about building trust, but the majority of B2B customer journeys take place online – without a salesperson. So how do you build trust and how do you optimize the sales process, so the customer gets a great buying experience?...
by Sophie Heimann | Jul 14, 2022 | HubSpot, Lead generation, Platform
Lead scoring in HubSpot is one of our favorite tools in connection with B2B sales – and part of our Sales as a Service. Read to learn more about why lead generation is relevant and how to optimize the use of lead scoring. Lead generation within B2B is a process...
by Sophie Heimann | Jul 14, 2022 | HubSpot, Lead generation
Sales are most effective when prioritizing time on hot leads. The question is, how do you as a B2B company assess the quality of your leads in HubSpot and in general? Learn how to use lead scoring in HubSpot to increase B2B sales. Have you heard of the term “hot...
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